Now many companies and enterprises have turned their marketing direction into foreign trade marketing promotion, but few companies have benefited from it. In fact, their promotion effect is not ideal. So in 2020, when the epidemic situation is still not optimistic, what kind of huge test is the company's marketing and promotion facing? Follow along to see what problems they have.
First, most businesses rely too heavily on third-party software. Alibaba's B2B platform was built to solve the problem that Chinese suppliers could not be searched by overseas buyers. The main way to make money was to collect membership fees. As a large number of suppliers in China gradually begin to agree with Alibaba's working model, they have turned to Alibaba and formed a competitive relationship. This means that those companies that have no advantage in price will not be able to obtain more opportunities. Marketing promotion has gradually become the reason for the defeated army.
Secondly, it is the main job content of the current business personnel to be responsible for inquiries and orders to facilitate users to place orders, and the salary model adopts the incentive policy of basic salary plus high commission. However, the current situation is that some business personnel only know how to maintain the e-commerce platform and rely too much on the platform to receive orders, which also leads to the inactivity in the entire foreign trade marketing and promotion industry. However, the current foreign trade environment requires them to master some information about foreign trade e-commerce, so that they can more effectively develop the needs of users.
There are more entrepreneurs who don't telemarketing list know how to promote their websites. After they build their independent foreign trade websites, they rarely promote and maintain them in the later period. No matter how good the website is, if they don't do marketing promotion, it will not bring practical benefits. Interests. Enterprise independent sites are established through the provision of some Internet services by specialized service providers. These service providers often provide pre-service services, and most of them ignore the importance of post-service services.
The above three problems are important problems faced by foreign trade promotion, and now enterprises are facing one or more problems. When these problems are known, enterprises need to find corresponding solutions immediately, so as to be able to win in marketing promotion.
At present, foreign trade marketing promotion is still in its infancy. Most people in the industry are crossing the river by feeling the stones, so it is normal for all kinds of problems to plague us. What we need to do is to find out these problems, then find corresponding solutions, and strive to be the first batch of entrepreneurs who can make profits from foreign trade marketing.