Jul 30, 2022
In Business Forum
Keyword rankings refer to a website’s organic ranking positions in the search results for particular keywords. Why it’s useful You care about ranking well for some keywords more than others. Generally speaking, the more relevant the keyword is to your product and business, the more valuable it is for you to rank well for it. Tracking your keyword rankings allows you to monitor your SEO performance for your most important keywords over time. How to track it For the most precise results, get a third-party rank tracking tool like Ahrefs’ Rank Tracker. Set up a project for your website, paste a bunch of keywords you want to track your rankings for, and you’re good to go. Dividing the workload like this whatsapp number list allows both the vendor and the affiliate to focus on their strengths. The improvements are similar on desktop and mobile. Most of the focus in 2021 was on mobile results. You can get regular email alerts about the progress of your tracked keywords or just check the Rank Tracker reports once in a while: 3. Search visibility Search visibility is the percentage of all clicks for your tracked keywords that land on your website. It’s essentially the SEO version of Share of Voice (SOV), one of the most important marketing KPIs that measures your brand’s visibility in the market. Why it’s useful There’s a strong relationship between SOV and market share. Generally speaking, the higher your SOV, the bigger your share of the pie. And the fact that it’s a relative metric makes it a more suitable KPI than organic traffic growth.